Mobile surveys, such as text surveys and QR codes, can help you see how your business measures up to the competition. As anyone in business knows, it is easier to keep your current customers than to find and retain new customers.
Results from MeasureCP’s mobile surveys give you immediate insight into your customers, allowing you to determine if they’re satisfied with your offerings and if they plan to return to you in the future. This way, you can keep your current customers and use their mobile survey feedback to help your business grow.
MeasureCP’s mobile surveys work by providing customers with a QR code and a text-to number. That way, regardless of the type of phone the customers has, their wireless provider, or even their location, the customer is able to respond to mobile survey questions quickly and easily.
There are a variety of ways you can ask customers to respond to mobile surveys. You can place signage at tables, on counters, and in restrooms. Mobile surveys can also be sent to a customer after they have called your call center. You can include a mobile survey text-to number on receipts, and your employees can also simply ask for feedback by pointing out mobile surveys and briefly explaining how the customer can respond.
An important benefit of mobile feedback is that if a customer experiences anything negative from your business, they are more likely to respond negatively in a mobile survey if they are asked for feedback soon after their experience.
And, after providing feedback via a mobile survey and getting a response, the customer is less likely to vent publicly via social media. So, our mobile surveys can help your business address wrongs, keep customers satisfied, and prevent negative word of mouth from spreading.
Plus, if people are more inclined to complain — and may want to air their grievances online via their mobile phones — you might be able to head that impulse off at the pass if they have a place to complain immediately and feel they’ve been heard.